E-commerce is booming—there’s no doubt about that. In fact, the National Retail Federation (NRF) expects online retail to grow 8 to 12% in 2020 alone. That is three times greater than that of brick and mortar retail growth.

And with large chain stores such as Macy’s and Sears reporting disappointing quarterly sales in Q1 of 2020, it is no surprise that retailers are shifting their focus online.

However, with this growth and shift comes increased competition online. And beating that competition is the hard part. This is where our team at Power Digital Marketing can help.